Ramadan is a season of reflection, generosity, and community. It is also one of the most significant times of the year for brands to connect with audiences through meaningful advertising. As families gather, shopping peaks, and consumer engagement surges, businesses leverage top OOH campaigns in UAE to create memorable brand experiences.

From traditional hoardings advertising to high-impact digital OOH ads in Dubai, brands use strategic placements to capture attention and drive engagement. Let’s explore some of the best outdoor ads in UAE that have successfully resonated with audiences during Ramadan and how your brand can showcase your brand in Dubai with premium placements.

1. Coca-Cola’s Ramadan “Open Up” Campaign

Coca-Cola is known for its heartfelt Ramadan campaigns, and their “Open Up” initiative was no exception. The campaign featured massive OOH advertising in Dubai South, inviting people to break barriers and share iftar together. Their billboards, placed in high-traffic locations, created an emotional connection, reinforcing the values of inclusivity and generosity.

2. Emirates Airlines’ “Bringing People Together” OOH Campaign

During Ramadan, travel increases as families reunite. Emirates Airlines leveraged airport advertising with impactful visuals on airport screens and OOH advertise at VIP airports, targeting premium travelers. Their digital screens in private airport advertising locations ensured that elite travelers were engaged with their message of connection and homecoming.

3. Majid Al Futtaim’s “Ramadan Rewards” Outdoor Activation

Retail brands take full advantage of Ramadan’s shopping frenzy. Majid Al Futtaim placed luxury OOH ads in Dubai across premium retail space ads, featuring exclusive promotions and rewards. These lounge ads for elite brands effectively reached high-net-worth individuals shopping in luxury malls.

4. Iftar Sponsorship OOH Campaigns on Hoardings

Many brands, including FMCG giants and telecom providers, sponsor iftar meals and use hoardings advertising to highlight their contributions. Placing these messages on top outdoor ads, brands create goodwill while ensuring maximum visibility.

5. Automotive Brands Targeting Dubai’s Elite

Luxury car brands like Mercedes and Rolls-Royce strategically place luxury ads for Dubai’s elite on digital billboards and highways. This ensures they capture eyes in Dubai at key locations where high-spending consumers frequent.

Maximizing Your Outdoor Advertising During Ramadan

With strategic placements, Flick Outdoor Advertising offers unparalleled access to prime locations. Whether it’s OOH advertising in Dubai South, advertising at airport screens, or placing digital OOH ads in Dubai, ensuring your campaign is visible in high-traffic areas can make a significant impact.

Ramadan is the perfect time for brands to reach Dubai’s elite audience and leave a lasting impression. By utilizing premium outdoor ads in UAE, you can enhance brand awareness and drive engagement with a meaningful message that resonates during this special season.